Why MSME and Startup’s Need Content Marketing to Compete with Big Brands
In India’s dynamic economy, Micro, Small, and Medium Enterprises (MSMEs) and start-ups are pivotal, contributing approximately 30% to the GDP and employing over 111 million individuals. Despite this, these enterprises face substantial challenges when competing with large corporations, especially in the marketing arena. Big brands with deep pockets can afford to splurge on multiple fronts […]
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